Our Story
Stock was founded in 2012 as a heritage fashion brand, manufactured entirely in our Chicago factory. After building a strong cult following, we were approached by Alinea—top ranked restaurant in the world—to create a custom uniform program for their staff. Other prominent establishments followed, with Goose Island, RPM Steak and Soho House being some of our earliest clients. Since then, Stock has grown to be an indispensable partner to some of the greatest establishments in the world not only due to our designs, but also our obsessive focus on quality, functionality and customer experience. With Stock you get the best of both worlds—all the style of retail, with the price, continuity and customer service of a traditional uniform vendor.
About Us
Jim Snediker - CEO
Jim comes from a sales and marketing background, selling and managing digital advertising campaigns at the dawn of the social media age. Jim struck out on his own in 2011, launching an e-comm startup that would eventually lead him to co-founding Stock in late 2012. Jim leads business development and overall strategy for Stock, securing partnerships with some of the most prominent names in hospitality across the country.
Mike Morarity - Creative Director
Mike graduated from University of Cincinnati's prestigious DAPP design program in 2008 at the top of his class, and has held positions in a variety of creative fields since. Mike has designed shoes for KSwiss and toys for Hasbro, as well as furniture and various other industrial design projects. Mike has been in the apparel industry since 2010, co-founding Stock in 2012. In addition to designing all Stock apparel and accessories, Mike handles web, graphic, logo, packaging design and overall creative strategy.
Tim Tierney - Head of Product
Tim handles all of our product development and raw material sourcing, specializing in taking a garment from Mike’s sketch to a finished, sellable good. Tim began his career in 2008 as a commodities trader at the CBOT, quickly realizing trading was not the life he wanted to lead. Tim worked a variety of retail and factory jobs learning the industry, before landing in the menswear space, ultimately co-founding Stock in 2012.
Who We Work With
Our client list includes many of the most influential and exciting names in hospitality—from intimate independent restaurants to worldwide brands. We’ve also created custom uniform and merchandise solutions across a spectrum of industries including liquor, beer, food & beverage, retail and cannabis.
